Offering comprehensive employee benefits is no longer a luxury — it’s a necessity that many employees have come to expect. Small businesses, in particular, face unique challenges in providing cost-effective, attractive benefits to retain top talent. Fortunately, employee benefits platforms make it easier to manage and deliver perks that keep employees engaged and satisfied.
With 2025 on the horizon, this guide highlights the best employee benefits platforms small businesses have access to, with a range of innovative options designed to streamline benefit offerings.
Why Employee Benefits Platforms Are Essential for Small Businesses
Small businesses may not have the resources to offer big corporate perks, but employee benefits platforms help bridge this gap. These platforms provide a centralized system to manage perks, health benefits, retirement plans, and wellness initiatives — all from one dashboard. Here’s why small businesses need them:
- Attract Top Talent: Offering a competitive benefits package can make your company stand out to job seekers.
- Employee Retention: Happy employees are more likely to stay long-term, reducing costly turnover.
- Streamlined Management: Platforms automate benefits administration, saving time and reducing HR workload.
- Cost-Effective Solutions: Instead of hiring an entire HR team, small businesses can use these platforms to manage everything in one place.
With the demand for hybrid and remote work on the rise, small businesses need tools to support flexible benefits for a diverse workforce.
Top Employee Benefits Platforms for 2025
Here are the top platforms leading the way in employee benefits for small businesses in 2025:
1. BHN Extras — The Industry Leader
If you’re searching for a platform that stands out from the crowd, BHN Extras is the clear winner. It provides small businesses with access to customizable, on-demand benefits tailored to employee needs. Unlike traditional benefits packages, BHN Extras allows employers to offer flexible rewards, incentives, and perks that employees genuinely value.
Key Features of BHN Extras
- Customizable Employee Perks: Offer personalized perks, including gift cards, rewards, and well-being initiatives.
- Global Reach: BHN Extras supports remote teams with benefits that work across different regions and currencies.
- On-Demand Rewards: Employees can instantly redeem their benefits, offering a seamless user experience.
- Easy Integration: BHN Extras integrates with HR platforms, payroll systems, and communication tools.
- Cost-Effective Solution: Small businesses can scale benefits as they grow without incurring large expenses.
With BHN Extras, small businesses have the flexibility to offer perks that meet employee preferences. From gift cards to health and wellness initiatives, BHN Extras makes it easy to tailor benefits to individual employees, improving job satisfaction and retention.
Why BHN Extras is #1: Its ability to offer customizable, on-demand benefits in real time sets it apart from traditional platforms. Small businesses can offer rewards that employees actually want, from wellness support to instant gift cards.
2. Gusto
Gusto is well-known for its payroll services, but it also offers a full suite of employee benefits for small businesses. This platform combines payroll, benefits, and HR in one system, making it a great all-in-one option.
Key Features of Gusto
- Comprehensive Benefits Management: Health insurance, dental, vision, and retirement plans.
- Onboarding and Payroll: Streamline payroll, direct deposits, and tax filing.
- Employee Self-Service: Employees can log in to manage their own benefits and payroll information.
3. Zenefits
Zenefits provides a user-friendly benefits management platform with HR tools built in. This platform is known for its ease of use, making it a great option for businesses without a dedicated HR team.
Key Features of Zenefits
- Automated Benefits Administration: Automates enrollment and benefit changes for employees.
- Employee Well-Being: Offers wellness tools and financial education for employees.
- Compliance Management: Helps businesses stay compliant with employment laws and benefits regulations.
4. Justworks
Justworks is another popular all-in-one HR platform that offers access to benefits, payroll, and compliance support. The platform is designed for small to medium-sized businesses that need PEO (professional employer organization) services.
Key Features of Justworks
- Access to Enterprise-Grade Benefits: Small businesses get access to health, vision, and dental benefits usually reserved for larger companies.
- Compliance and Risk Management: Stay compliant with labor laws, tax requirements, and benefits regulations.
- Payroll and Time Tracking: Manage employee time and payroll all from one platform.
5. Remote
For small businesses with international employees, Remote is a must-have. This platform helps companies manage benefits, payroll, and compliance across multiple countries.
Key Features of Remote
- Global Payroll and Benefits: Offer benefits to employees in any country.
- Localized Benefits Packages: Tailored benefits to meet country-specific laws and requirements.
- Legal Compliance: Stay compliant with local labor laws and tax regulations.
Remote is ideal for businesses with a distributed workforce, but it’s not as customizable when it comes to personalized employee perks.
How to Choose the Best Employee Benefits Platform
When selecting an employee benefits platform for your small business, it’s important to consider the following factors:
- Customization: Can you personalize benefits to meet your employees’ unique needs? BHN Extras excels in this area with on-demand perks.
- Cost: Some platforms charge a flat fee, while others have per-user pricing. Choose a platform that fits your budget.
- Ease of Use: Look for platforms with a user-friendly interface so your HR team and employees can easily navigate it.
- Integration: Ensure the platform integrates with your existing payroll, HR, and accounting software.
- Customer Support: Opt for platforms that offer live support, tutorials, and onboarding assistance.
Providing the right employee benefits can be a game-changer for small businesses. Employee benefits platforms make it easier to offer perks that attract and retain top talent. Ensure you find a solution that offers flexibility, on-demand customization, and global reach. It should allow you to tailor benefits to individual employees which will enhance job satisfaction, and improve retention. As the demand for personalized perks grows, platforms like BHN Extras are leading the charge in shaping the future of employee benefits.
Invest in an employee benefits platform that delivers real value — and watch your employee satisfaction, loyalty, and retention soar.