Led by Qamar Zaman a tech entrepreneur, the AI based ecosystem uses podcasting and content distribution in a completely new way that has never been seen before. Through podcast storytelling, the company helps global brands establish a positive image and reputation in the market.
Using OpenAI, Storyteller’s app can turn podcasts into text stories and distribute them via its large network of partners, which are Tier 1 and Tier 2 news media companies, helping small business owners increase content awareness on a global scale.
The podcast industry has seen significant growth, with over 2 million active podcasts and 57 million episodes in circulation. However, most podcasters limit themselves to traditional distribution channels, such as conducting interviews with guests, creating content, and uploading it to various podcast directories using different distribution platforms.
Recognizing the need for more effective podcast promotion, Zaman, an experienced content amplifier with a tech background, saw a significant gap in the podcasting process. To address this, he combined his KISS PR news and press release distribution ecosystem with a podcast amplification pipeline called “Brand Halo.” The Storyteller’s app, developed in the Cayman Islands, integrates with KISS PR’s downstream ecosystem, and Zaman chose the location because it provides offshore development teams to work together in the cloud.
The KISS PR and Storyteller’s app partnership leverages OpenAI and ChatGPT frameworks, with a custom application developed by their team. The app also converts podcast audio into text, creating a news story that is distributed through KISS PR’s network of Tier 1 and Tier 2 news media companies. This innovative approach helps small business owners increase content awareness on a global scale, and adheres to Google’s user-first content guidelines.
Overall, this collaboration between KISS PR and Storyteller’s app aims to enhance the visibility and promotion of podcasts, providing podcasters with a powerful tool to reach a wider audience.
Zaman also recognized the importance of adhering to Google’s user-first content guidelines, which prioritize the user’s experience in online content. Therefore, he took steps to ensure that the content produced by the Storyteller’s app and distributed through KISS PR’s network met human editors guidelines and is fact checked for accuracy.
According to Qamar Zaman, “Branding creates a moment of truth,” which refers to any interaction between a customer and a brand that has the potential to leave a lasting impression. Zaman’s unique approach taps into the “Brand Halo” effect, helping businesses establish a positive image and reputation that can lead to increased revenue and success.
The concept of “Brand Halo” explains how a strong brand creates a positive image that extends beyond the product or service itself, influencing consumer behavior and perception. By consistently providing positive experiences during moments of truth, brands can establish a positive “Brand Halo” effect and create a loyal and influential consumer base. Marketing expert Mark Schaefer describes the “halo effect” as the tendency for people to assume they will like other things about a brand if they already like one thing about it.
In a world where businesses must compete for attention and consumer loyalty, Storytellers, INC’s innovative approach to branding and storytelling offers a unique and effective solution for building a strong brand reputation and long-term success. As podcast startups continue to emerge, Storytellers, INC is leading the way in revolutionizing brand storytelling and creating a new “moment of truth” for businesses worldwide.
In conclusion, Storytellers, INC’s innovative approach to branding and storytelling, through the use of podcasts, offers a unique and effective solution for businesses looking to establish a positive brand reputation and achieve long-term success. With the ever-increasing popularity of podcasts as a medium for businesses to connect with their target audience, Storytellers, INC is leading the way in revolutionizing brand storytelling and creating a new “moment of truth” for businesses worldwide.
Zaman takes pleasure in interviewing subject matter experts from his launchpad based in Grand Cayman. By sharing their stories with the world and demonstrating how Brand Halo can amplify the capabilities of the Storyteller’s app, he aims to provide valuable insights to listeners.
With podcast listeners being highly engaged and loyal, the “Brand Halo” podcast offers businesses and individuals an excellent resource for building their brand reputation through effective storytelling and branding. In fact, over 75% of podcast listeners are known to be loyal and attentive, making them a prime audience for marketing efforts. Follow Zaman on his instagram