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Why Everyone’s Talking About DealHub: Benzinga and TechBullion Weigh In on the Future of Salesforce CPQ

Jake Smiths by Jake Smiths
April 27, 2025
in New York Tech
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When Salesforce announced it would sunset its long-running CPQ (Configure, Price, Quote) product, it sent shockwaves through the sales tech industry. Businesses that had built their entire quote-to-cash processes on Salesforce CPQ were suddenly left facing a looming gap—and asking critical questions about what comes next.

Now, leading publications like Benzinga and TechBullion are pointing to one name as a solution: DealHub.

A Shifting Landscape for Sales Leaders

Salesforce CPQ has been a staple tool for thousands of revenue teams, but changes in market dynamics, evolving customer expectations, and a strategic realignment at Salesforce have prompted the company to phase out its standalone CPQ offering. Benzinga reports that businesses reliant on Salesforce CPQ are now in a critical evaluation phase.

Rather than rushing to a patchwork solution or waiting to see what Salesforce offers next, many organizations are rethinking their entire approach to sales processes—and looking for partners who are built for the future of modern sales.

That’s where DealHub stands out.

What Sets DealHub Apart

Both Benzinga and TechBullion highlight DealHub as a top choice for companies navigating the uncertainty. TechBullion describes DealHub as “a next-generation CPQ solution that offers not just a replacement, but a leap forward.”

DealHub’s unique value proposition lies in its ability to offer:

  • An intuitive, no-code platform that empowers revenue teams to configure complex deals without needing technical expertise.
  • Deep CRM integration across Salesforce, Microsoft Dynamics, HubSpot, and more.
  • Guided selling capabilities that help reps sell faster and smarter.
  • Unified revenue operations by combining CPQ, CLM (Contract Lifecycle Management), and Subscription Management in a single platform.

This all-in-one approach allows companies not just to replace Salesforce CPQ—but to improve upon it, streamlining workflows and increasing deal velocity.

Why Businesses Are Making the Switch Now

As Benzinga notes, the risk of “doing nothing” is high. Companies that delay in finding a reliable, future-proof CPQ solution could face operational bottlenecks, lost revenue opportunities, and dissatisfied customers.

Meanwhile, TechBullion underscores that businesses are seeing the Salesforce CPQ sunset as an opportunity rather than a setback. Many are using this moment to modernize outdated processes, remove technical debt, and adopt more flexible, scalable solutions like DealHub.

“The companies that move quickly and thoughtfully,” TechBullion writes, “will be the ones best positioned to win in the new sales era.”

The Bigger Picture

At a time when revenue teams are under more pressure than ever to perform efficiently, the tools they use are pivotal. DealHub’s rise in the conversation isn’t just about replacing Salesforce CPQ—it’s about how companies are reimagining their entire revenue engines.

By offering a platform that’s agile, integrated, and designed for the way sales happens today, DealHub is setting a new standard for what CPQ—and revenue operations as a whole—should look like.

With Benzinga and TechBullion both pointing decision-makers toward DealHub, it’s clear: this isn’t just a conversation about what’s ending—it’s about what’s beginning.

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Jake Smiths

Jake Smiths

Jake Smiths is an accomplished business reporter with a passion for delivering insightful and accurate news to his audience. His education, combined with years of experience in the field, has equipped him with the expertise needed to dissect and explain intricate financial concepts.

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