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Home Benzinga

Let’sPlay.Live Joins Forces With Truvid to Stimulate Audience Growth via a Strategic Enhanced Content Distribution Partnership 

New York Tech Editorial Team by New York Tech Editorial Team
March 13, 2024
in Benzinga
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Let’sPlay.Live Joins Forces With Truvid to Stimulate Audience Growth via a Strategic Enhanced Content Distribution Partnership 
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LetsPlay.Live, the leading esports broadcaster and tournament organiser in the APAC region, have today announced a strategic partnership with Truvid, a cutting-edge, leading video content distribution service. The partnership will provide gamers with enhanced access to engaging esports content through a seamless digital experience.  The collaboration will also deliver LPL content to a new audience, offer unique monetisation options and enhance the presence of esports on the global stage.

In addition to its reputation for creating high-energy esports tournaments and gaming events, LetsPlay.Live is also a leading esports content producer in the region, with teams dedicated to content creation, both for online broadcasts and for offline campaigns. The partnership allows the company to leverage Truvid’s innovative technology and vast network for content distribution to amplify its reach and deliver thrilling gaming experiences to a global audience of esports enthusiasts.

Truvid’s cutting-edge platform, coupled with LetsPlay.Live’s immersive gaming content, will facilitate the distribution of esports tournaments, gaming highlights, live streams, and exclusive gaming interviews across various digital channels. By partnering with Truvid, LetsPlay.Live aims to elevate its online presence, engage a broader audience, and unlock new monetisation opportunities.

“LetsPlay.Live is always looking for ways to bring our engaging esports content to more viewers in order to highlight the talented players that join our tournaments and bring new players to the platform.”, said Duane Mutu, Managing Director, LetsPlay.Live. “By partnering with Truvid, we now have access to a remarkable and innovative technology solution to assist in distributing our coverage to more gamers worldwide while also providing an unparalleled viewing experience.” 

Through Truvid’s expertise in content distribution, we are confident that we will elevate the esports viewing experience for our fans.” Truvid’s Chief Content Officer, Marco Maddaloni, also expressed excitement about the partnership, stating, “partnering with LetsPlay.Live aligns perfectly with our mission to connect content creators with diverse audiences across digital platforms. By leveraging our distribution capabilities, we aim to bring LetsPlay.Live’s thrilling gaming content to a broader audience, driving engagement and interactivity within the gaming community.” 

The collaboration between LetsPlay.Live and Truvid underscores their shared dedication to enriching the esports and gaming landscape by providing compelling content and immersive experiences to gamers worldwide. This partnership represents a significant step towards enhancing the accessibility and visibility of esports content on a global scale.

For more information about LetsPlay.Live and Truvid, please visit their respective websites at LetsPlay.Live and Truvid.com.

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